
JRL Group Assists Ginsu Katana Launch with a Collection of Unmatched Knives True to the Japanese Tradition
Ginsu®, one of the most well-known cutlery brands in the market, announced the launch of the Ginsu Katana cutlery collection honoring the tradition of Japanese craftsmanship. Ginsu®, always synonymous with quality, has partnered with Sharp Moves, a cutlery brand built in the tradition of top-quality kitchen knives, to create a collection of high-end Japanese-steel knives under the Ginsu Katana brand name for home cooks and professional chefs alike. This licensing deal was brokered by JRL Group, Ginsu’s exclusive licensing agency.
Ginsu Katana cutlery offers four unique collections:
- The Origins Collection, available in three sizes, features beautiful maple wood handles and Japanese stainless steel.
- The Traditions Collection, made with an even higher grade of Japanese stainless steel, features beautiful rosewood handles providing excellent durability and a rich color.
- The Heritage Collection, flaunts stunning Damascus high-carbon steel knives legendary for their sharpness.
- A Ginsu Katana exclusive, the Legacy knife will impress both in beauty and function. The Japanese round black pakka wood handle coupled with the rock-solid forged Damascus blade made of stainless steel resembles the ultimate tool of the Samurais, the Katana.
The agreement connects Ginsu, a mainstay in the cutlery industry for over 50 years, promoted to millions of families worldwide, with the craftsmanship and quality of the Ginsu Katana brand of cutlery. The Ginsu Katana collection is now available exclusively online at www.ginsukatana.com.