JRL Group is a full service agency specializing in both outbound and inbound licensing programs as well as strategic corporate alliances. We have a proven track record in creating and managing successful partnerships that deliver significant tangible and intangible benefits.
We create and manage long-term strategic partnershipsthat move our client’s business forward.
Brand Representation
Through a methodical approach, we help our clients strategically leverage their brand equity into seamless extensions that generate significant revenue.
Brand Acquisition
Consumers desire brands and we help our clients with development and implementation of in-bound licensing strategies.
Marketing Partnerships
We create value through marketing partnerships that align your brand with the right partners to meet your business objectives.
Trailer, Video of Game Play: ‘NHRA Speed for All’ Video Game Designed to Check All the Boxes
NHRA Speed For All video game on Xbox, Playstation, and PC
READ MOREWORLD BOOK SELECTS JRL GROUP AS BRAND LICENSING AGENCY
World Book, Inc. has selected JRL Group, a leading brand licensing agency, as its exclusive licensing agency. JRL Group will develop a strategic licensing program that leverages the World Book brand’s unique attributes: expansive, informative, engaging, and inspiring. Initial product categories include Toys, Games, Puzzles, Science Kits, Telescopes, Globes, School Supplies, Publishing, Interactive Learning Aids, Educational Audio and Video products, and more.
READ MORENHRA MELLO YELLO DRAG RACING RETURNS BEGINNING WITH TWO INDIANAPOLIS EVENTS IN JULY
NHRA Drag Racing will return to the world stage in a major way in mid-July, relaunching its Mello Yello Drag Racing Series and associated programs with events on back-to-back weekends at famed Lucas Oil Raceway in Indianapolis that will serve as the launch point for 15 more NHRA Mello Yello Drag Racing Series events that will follow.
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