JRL Group is a full service agency specializing in both outbound and inbound licensing programs as well as strategic corporate alliances. We have a proven track record in creating and managing successful partnerships that deliver significant tangible and intangible benefits.
We create and manage long-term strategic partnershipsthat move our client’s business forward.
Through a methodical approach, we help our clients strategically leverage their brand equity into seamless extensions that generate significant revenue.
Consumers desire brands and we help our clients with development and implementation of in-bound licensing strategies.
We create value through marketing partnerships that align your brand with the right partners to meet your business objectives.
JRL Group Assists Ginsu Katana Launch with a Collection of Unmatched Knives True to the Japanese Tradition
Ginsu®, one of the most well-known cutlery brands in the market, announced the launch of the Ginsu Katana…READ MORE
Trailer, Video of Game Play: ‘NHRA Speed for All’ Video Game Designed to Check All the Boxes
NHRA Speed For All video game on Xbox, Playstation, and PCREAD MORE
WORLD BOOK SELECTS JRL GROUP AS BRAND LICENSING AGENCY
World Book, Inc. has selected JRL Group, a leading brand licensing agency, as its exclusive licensing agency. JRL Group will develop a strategic licensing program that leverages the World Book brand’s unique attributes: expansive, informative, engaging, and inspiring. Initial product categories include Toys, Games, Puzzles, Science Kits, Telescopes, Globes, School Supplies, Publishing, Interactive Learning Aids, Educational Audio and Video products, and more.READ MORE