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MEDL Mobile and Encyclopaedia Britannica ® Introduce New Feature to U.S. Presidents App to Celebrate President’s Day

Fountain Valley, CA (February, 2014) – MEDL Mobile, Inc. a pioneer in the creation, development, marketing and monetization of mobile apps, and Encyclopaedia Britannica announced today an update to their mobile app, “Britannica Kids: U.S. Presidents,” just in time for President’s Day.

The app, which launched at the start of 2012, includes games, facts and quizzes on each president’s birthday, First Lady, vice president, and a number of interesting fast facts. Now users will experience a mobilized, educational and factual biography for all 44 U.S. presidents. Each president’s biography is chronologically listed from early life to education, to political career and presidential term.

In addition, “Britannica Kids: U.S. Presidents” will have improved functionality and a more compatible user interface that is optimized for iPhone 5 and the iOS 6 operating system, allowing users to smoothly navigate through the app. Enhanced functionality for iPad 3 is forthcoming.

“The biography feature adds more depth to the app. With a touch of the finger kids can now learn more about each president’s life,” said Dave Swartz, MEDL Mobile President and CCO. “This feature allows kids to easily explore the forefathers of our country and the nation’s chief executives of the present day.”

The new feature is available for iPhone, iPad and iPad2. Download for iOS here: http://bit.ly/britkids

About MEDL Mobile
The Company develops, acquires and publishes a growing library of mobile applications which perform specific functions for the user on the Apple and Android platforms. The Company licenses its technology and performs custom development for key clients such as Monster.com, New York Times Company, Teleflora, Telefonica and Medtronic, allowing the company to grow the overall library of technology greatly extending the potential reach of the Mobile Brain. The Company enters into partnerships to mobilize and monetize IP with such notable names as Encyclopedia Britannica, MTV’s Pauly D, Cheech & Chong, Rampage Jackson and Marlee Matlin. The Company is establishing a business model in which it expects to generate multiple revenue streams, including development fees, download and in-app purchases, advertising, sponsorship and licensing of technology. User analytics are collected by the Company’s growing Mobile Brain which processes user data in order to create better distribution and monetization of mobile applications. The Company’s Software Development Kit (SDK) consists of a growing suite of tools which have been designed to help developers to better market and monetize their mobile applications. For more information about MEDL Mobile, please visit www.medlmobile.com.

About Encyclopaedia Britannica
Encyclopaedia Britannica, Inc. is a global leader in education publishing whose products are available in many media, including online and wireless devices. A pioneer in electronic publishing since the early 1980s, the company markets a variety of curriculum products for online learning in schools and libraries, , language-study resources,  e-books, encyclopedias and other reference works, and language products through its Merriam-Webster subsidiary.  Many of them are available at www.britannicastore.com. The company makes its headquarters in Chicago.

Forward-Looking Statements
Certain statements contained herein constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about MEDL Mobile’s industry, management’s beliefs and certain assumptions made by management. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Because such statements involve risks and uncertainties, the actual results and performance of the Company may differ materially from the results expressed or implied by such forward-looking statements. Given these uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements. Potential risks and uncertainties include but are not limited to the ability to integrate Inedible Software apps and platform into MEDL’s product offering, the ability to procure, properly price, retain and successfully complete projects, and changes in products and competition. Unless otherwise required by law, the Company also disclaims any obligation to update its view of any such risks or uncertainties or to announce publicly the result of any revisions to the forward-looking statements made here. Readers should review carefully reports or documents the Company files periodically with the Securities and Exchange Commission.

For more information about MEDL Mobile, please visit http://www.medlmobile.com.

JRL GROUP SELECTED TO REPRESENT COBRA ELECTRONICS

Deerfield, Illinois (January 7, 2013)–JRL Group, Inc., a premier full service licensing agency has entered into an exclusive representation agreement with Cobra Electronics, the world’s leading designer and marketer of mobile communications and navigation products throughout the world.

JRL Group will be responsible in identifying and securing corporate brands for communication products such as two-way radios, radar detectors, CB Radios and other communication devices. JRL Group will develop and manage a strategic co-branded licensing program that will expand upon the brand’s superior reputation of innovative and high-quality, best-in-class communication devices.

Cobra’s line of products is designed for the driving enthusiast and professional driver, boaters, and outdoor enthusiasts.

About JRL Group
JRL Group is a full service agency specializing in both outbound and inbound licensing programs as well as strategic corporate alliances. JRL Group has a proven track record in creating and managing successful partnerships for some of the best known brands in the world. JRL Group licensing services include equity analysis, strategic planning, product concepting, administration and royalty management. JRL Group represents a broad range of clients in apparel, automotive, electronics, home décor, sports, entertainment, and publishing industries.

About Cobra Electronics

Cobra Electronics is a leading global designer and marketer of communication and navigation products, with a track record of delivering innovative and award-winning products. Building upon its leadership position in the GMRS/FRS two-way radio, radar detector and Citizens Band radio industries, Cobra identified new growth opportunities and has aggressively expanded into the marine market and has expanded its European operations. The Consumer Electronics Association, Forbes and Deloitte & Touche have all recognized Cobra for the company’s innovation and industry leadership. To learn more about Cobra Electronics, please visit the Cobra site at www.cobra.com.

JRL Group Announces Two New Licensing Deals for American Racing ®

DEERFIELD, IL (May 1, 2012) — JRL Group, Inc., a full-service licensing agency announced today it has negotiated two new licensing partnerships for American Racing, the iconic market leader of performance and off-road wheels.

Recognized for over 50 years, American Racing continues to be one of the most prestigious wheel brands in the world. In the late ’50s, the original five-spoke American Racing Torq Thrust® wheel was introduced. It is considered by many to be the most famous drag and hot rod wheel of all time! From the Torq Thrust, to the Daisy and the Slot Mag, American Racing wheels have shaped the automotive industry since 1956. Today, American Racing continues to live up to its legacy as an iconic brand and an industry leader in craftsmanship, engineering, innovation and performance.

American Racing Vintage Apparel — A full line of stylized American Racing t-shirts will deliver the same trendsetting styles that American Racing is known for: speed and motor culture with a vintage twist. The American Racing vintage apparel will launch in early 2012 at Nordstrom Rack, Kitson, Men’s Warehouse, and other department stores, specialty stores and in specialty catalogs. The licensee is Wicked Quick, a privately owned apparel company that focuses on designs elements that are “built for speed.” The American Racing line of t-shirts is also available on Wicked Quick’s website: www.wickedquick.com.

American Racing Wall Décor–A complete line of garage and home wall décor that captures the American Racing lifestyle including tin signs, wall art, and other wall décor with American Racing iconic imagery. These items will launch in early 2012 at select retailers. The licensee is Square One Brands, a privately owned wall art company that taps into the affinity enthusiasts have for iconic brands.

‘We are excited to work with these two new partners to expand the American Racing brand into new distribution channels with uniquely designed products that capture the iconic styles of American Racing,” said Andrew Lieb, President of JRL Group.

The American Racing branded collection will continue to focus on lifestyle products such as apparel and accessories as well as items for the serious enthusiast such as wheel accessories, tire cleaning and repair, automotive tools and accessories, and chemicals & fluids.

About American Racing
Founded in 1956 manufacturing magnesium and aluminum racing wheels, American Racing Equipment® is one of the world’s largest aftermarket wheel manufacturers and distributors. Owned today by Wheel Pros, American Racing® markets its products in more than 22 countries on four continents. In the U.S., American Racing® products are sold through a network of more than 25,000 authorized dealers. Headquartered in Denver, Colorado, American Racing® is a wheel industry leader in craftsmanship, engineering, innovation and performance offering more than 140 wheel styles. For more info on American Racing®, visit www.americanracing.com.

About JRL Group, Inc.
JRL Group is a full-service licensing and marketing agency specializing in the development and extension of corporate brands, trademarks, and sports properties, as well as providing consulting services. Headquartered in Deerfield, Illinois, JRL Group represents a broad range of clients in automotive, hardware, publishing, sports, and home fashion industries. The company’s website address is www.jrlgroup.com.

About Wicked Quick Industries, Inc.
Wicked Quick, a “Built for Speed” clothing company headquartered in Portland, Oregon, offers both authentic team performance gear and lifestyle apparel. Wicked Quick’s speed inspired, attitude-driven lifestyle products are made in USA with superior fit, look and feel. The company’s website address is www.WickedQuick.com.

About Square One Brands, LLC
Square One Brands creates and distributes high designed home décor products to several specialty retailers. Square One Brand’s design team is one of the most well known and highly respected designers in the industry today. To find out more information on these one of its kind home décor products, visit their website at www.squareonebrands.com.

Consumer Guide ® Automotive Selects JRL Group

Deerfield, Illinois (March 2, 2012) — JRL Group, Inc., a full-service licensing and marketing services agency, announced today it has been selected as the exclusive licensing agency for Consumer Guide Automotive , one of the most highly respected and longest-running auto-review operations in the country.

For nearly 50 years, car shoppers have been relying on Consumer Guide Automotive as a trusted, useful, and reliable resource. Consumer Guide Automotive editors test drive and thoroughly evaluate virtually every new car, truck, minivan, and SUV sold in America. Editors rate each vehicle on a 10-point criteria and explain to the consumer why it may or may not be right for them. Vehicles are sorted into 20 classes (subcompact car, midsize SUV, compact pickup truck, etc.) and compared to their class rivals. Within each class, several vehicles are bestowed Consumer Guide Automotive’s Best Buy award.

“Representing Consumer Guide Automotive is truly an honor,” said Andrew Lieb, President of JRL Group, Inc.  “Consumer Guide Automotive is both trusted and respected by the automotive industry and the consumers who rely on it during their vehicle shopping process. Our team looks forward to working with Consumer Guide Automotive and the automotive manufacturers who wish to strengthen their marketing campaigns by leveraging Consumer Guide Automotive’s content and Best Buy award.”

About Consumer Guide Automotive
Since 1967, Consumer Guide has published authoritative, objective reviews of new and used cars and trucks. Its staff of 16 includes 10 full-time automotive editors with more than 150 years of combined automotive experience. Consumer Guide’s singular focus is to make car shopping easier for consumers. Consumer Guide editors provide professional, unbiased evaluations of nearly 1500 new and used vehicles as well as expert shopping advice and insightful automotive editorials. Consumer Guide is based in Lincolnwood, IL. It is published by Publications International, Ltd. www.consumerguide.com

 

About JRL Group
JRL Group, headquartered in the suburbs of Chicago, is a full service agency specializing in both outbound and inbound licensing programs as well as strategic corporate alliances.  JRL Group has a proven track record in creating and managing successful partnerships for some of the best known brands in the world.  JRL Group licensing services include equity analysis, strategic planning, product concepting, administration and royalty management.  JRL Group represents a broad range of clients in apparel, automotive, electronics, home décor, sports, entertainment, and publishing industries. The company’s website address is www.jrlgroup.com.

History Class Just Got Cooler Thanks to MEDL Mobile’s New Britannica Kids App

Fountain Valley,CA (January, 2012) – MEDL Mobile Holdings, Inc. an incubator and aggregator of mobile technology, announced today the launch of “Britannica Kids: U.S. Presidents,” its first mobile application developed for Encyclopaedia Britannica. This partnership was brokered by JRL Group, Inc., Encyclopaedia Britannica’s brand licensing agency. The app, which is available for iPhones and iPads with iOS4 or greater, teaches young learners an important aspect of U.S. history by taking them on a fun and educational meet and greet with the 44 U.S. presidents. Now available on the Apple App Store, it is the first of two apps MEDL Mobile is developing for the Britannica suite of apps. The second will cover U.S. geography.

“Britannica Kids: U.S. Presidents” presents a wealth of interesting presidential facts and fun features. The material, compiled and thoroughly fact checked by the editors at Encyclopaedia Britannica, engages students in solidifying their knowledge through quizzes and voiced over text. App features include:

  • Profiles for all 44 U.S. presidents, including current President Barack Obama
  • Presidential portrait, first lady, birthday, and fun facts in each profile
  • “Hail to the Chief” sing-along with music and lyrics
  • Quiz section where students can test their knowledge of the U.S. presidents
  • A captivating “Did You Know” picture mosaic that offers facts and photos on a variety of presidential topics such as:
    • the Oval Office
    • Mount Rushmore
    • the Secret Service
    • Camp David
    • the White House bowling alley

“’Britannica Kids: U.S. Presidents’ brings the Oval Office to kids’ living rooms via their iPads and iPhones – suddenly, homework has never been more cool,” said Dave Swartz, MEDL Mobile co-founder and chief creative officer. “The app provides a highly engaging experience that we’re confident will be fun for kids and thereby increase their retention level and knowledge base.”

“Making education enjoyable and fun is an important way to not only help kids learn but to want to learn,” said Andrew Maltin, MEDL Mobile co-founder and chief executive officer. “It’s more possible than ever before thanks to mobile technology and the vision of forward-thinking leaders like Encyclopaedia Britannica who are using it.”

About MEDL Mobile
MEDL Mobile Inc., an early leader in the emerging mobile applications software market, is engaged in the monetization of mobile apps through four primary revenue generating platforms: (i) development of customized apps for third parties to monetize their particular intellectual property, persona or brand, (ii) incubation of apps in partnership with third parties and from a library of more than 75,000 original apps concept submissions, (iii) sale of advertising and sponsorship opportunities directly to brands via mobile advertising networks and (iv) acquisition of apps from other developers and use of a proprietary application programming interface, or API, to make Apps recommendations for our user base. MEDL has developed and is developing more than 50 unique mobile apps for customers such as Monster.com, Emirates Airline, Medtronic and Telefonica.

MEDL Mobile’s patent-pending recommendation engine technology provides mobile users with statistically significant and intelligent app recommendations.  Recommendations are based on the user’s “mobile lifestyle:” their mobile habits and interests based on hundreds of data points about that individual user. This powerful recommendation engine facilitates discovery of applications that users did not even know they would have an interest in, and prevents them from having to search for such apps, stimulating interest and engagement in new mobile apps.

For more information about MEDL Mobile, please visit http://www.medlmobile.com.

About Encyclopaedia Britannica
Encyclopaedia Britannica, Inc. is a global leader in education publishing whose products are available in many media, including online, wireless devices and books. A pioneer in electronic publishing since the early 1980s, the company markets a variety of curriculum products for schools, language-study courses, online learning services, encyclopedias and other reference works, management solutions and language products through its Merriam-Webster subsidiary.  Many of them are available at www.britannicastore.com. The company makes its headquarters in Chicago.

About JRL Group, Inc.
JRL Group is a full service licensing agency specializing in the development and extension of corporate brands, trademarks, and sports properties. JRL Group licensing services include strategic planning, equity analysis, product concepting, administration and royalty management. JRL Group represents a broad range of clients in automotive, publishing, sports, home improvement and home fashion industries. JRL Group is headquartered in Deerfield, Illinois. The company’s website address is www.jrlgroup.com.